About Patrick McMullen (he/they)
Patrick is a pioneering consumer insights & analytics leader with 10+ years of experience directing global audience and marketing science strategies for some of the world’s top entertainment and retail brands.
With a background in research psychology, Patrick uses strengths in quantitative and qualitative analysis, research methods, and consumer engagement measurement to deliver innovative insights such as those he provided for >6,000 global and national marketing campaigns and product launches while at MarketCast / Fizziology.
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Patrick currently works within Nike's Consumer Insights and Analytics department, serves on the department's DEI Task Force, and is a member of the Nike PRIDE Network.
Patrick helps people, ideas, and organizations reach their targets and fulfill their potentials. As one of the first three employees, he helped launch social media business intelligence startup Fizziology, building products, processes, and teams that for every top Hollywood studio, on the road to a lucrative acquisition and merger with industry-leading research firm MarketCast.
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Patrick's lifelong passion for product and design lead him to found mor[pH]ono and later [pH]onyx, where he creates unique and sustainable hand-crafted goods called "Future Relics."
In between work and MBA classes at Portland State, Patrick is most likely to be outside exploring, hiking, biking, or otherwise finding new adventures in the PNW and beyond.
mcmullen.patrick.d@gmail.com | 260-367-1380
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My Latest Projects
01_MY GOALS
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I lead with emotional and social intelligence: personally and professionally, I endeavor to seek out, listen to, and uplift people, cultures, and causes to help create a more equitable world.
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I use my left brain and right brain in equal measures: I form bridges between arts and sciences; analysis and creativity; the quantitative and qualitative. I'm as comfortable with advanced analytics as I am imaginative storytelling.
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I make sense of ambiguity and complexity: I foster understanding and instill confidence by articulating trends and providing human-centered analyses.
02_HOW I WORK
03_MY STYLE
04_IMPORTANT QUOTES
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Product design & creation
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Sewing & garment construction
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Fashion & styling
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Urban cycling & exploring
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Hiking & camping
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Meditation & mindfulness
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Music & audio equiptment
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Storytelling & visual arts
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Writing & web design
05_HOBBIES & INTERESTS